Napsie is a case brand of Studio Moderna, dedicated to providing comfortable and affordable sleep products. Whether you're a student, young professional, or simply on a budget, Napsie offers a wide range of sleep solutions to fit your needs. From mattresses to bedding, duvets and pillows and with a focus on quality and affordability, Napsie makes it easy for everyone to enjoy a good night's sleep.
For Earth Day, Napsie created a series of static and animated ads that focused on their eco-friendly bedding line. The visuals featured a video shot on location at Nanos, a picturesque mountain in Slovenia known for its gorgeous meadows and stunning views, and Eco hotel Bohinj.
The campaign aimed to highlight Napsie's commitment to sustainability and eco-friendliness by showcasing their environmentally conscious bedding line. The use of Nanos as a backdrop further reinforced the brand's connection to nature and their dedication to preserving the environment.